SugarCRM Recognises Leading EU Partners

Provident, Insignio, and Poker

Munich, Germany, March 24th, 2011.

SugarCRM, the world’s fastest-growing Customer Relationship Management (CRM) company, today honored three leading EMEA partners – winners of the “end of the year sales sprint 2010” launched in the fourth quarter of 2010.

Provident CRM, a SugarCRM partner based in Dublin, Ireland won the Silver Partner category, in part thanks to seeing 300% license bookings growth in 2010. Provident also won Awards in both Q1 (Best Partner UK & Ireland) and Q4 (Best EMEA Silver Partner).

Provident CRM’s goal for 2011 is to grow business out of it’s Manchester office, and open a new office in London to serve the Financial Services sector to replicate the success Provident CRM have had in the Irish Market with Insurance Companies like Quinn Insurance, Balcombes Claims Management, Pan-Index Spread Betting and many others.

A prime example of Provident CRM’s new business growth with Sugar is BCD: a world leader in stainless steel and high alloy manufacturing. Based in Ireland, BCD has over 10000m2 of workshops, which can facilitate vessels of 300,000L, 20 tone, 20m high and 6m diameter. BCD currently works with 16 of the world’s top 20 pharmaceutical companies.

“Our highly mobile, globally distributed sales team required a solution that would be easy to use, accessible and dynamic. SugarCRM delivered on all of our requirements, and more,” said Richard Keays, commercial manager at BCD. “Provident CRM were fundamental to the success of this project; their insight and guidance assisted us in mapping our current processes seamlessly into SugarCRM, allowing us to instantly leverage the benefits of the system. They also took the extra step of identifying areas where we could drive further efficiency, cost savings, better customer service and ultimately, higher revenues.”

Commenting on his company’s success, Gary Cullen, Sales Director and Co-Founder of Provident CRM, said: “SugarCRM is gaining a strong foothold in Europe, and particularly in Ireland as companies of all sizes within all sectors continue to analyze their total cost of ownership. Our customers are reaping the benefit of SugarCRM, a superior feature packed product which helps them drive efficiency and gain competitive advantage over companies using more expensive alternatives.”

Cullen added: “We’re delighted Provident has been named as one of SugarCRM’s Best Partners as it shows that Irish companies can and do operate at an extremely high level, especially against companies in much larger countries with much larger territories.”

Mirco Müller, CEO of Insignio CRM GmbH, German partner, winner of the Gold Partner category explains “our partnership with Sugar offers us a comprehensive integrity in the business development as well as in system development. SugarCRM is a high level, modern system which really enables the development of customer relationship.” Among the new customers won during the last quarter 2010 were leading firms such as Werner Lott Kfz- und Industriebedarf GmbH and Rhenus Freight Logistics GmbH & Co. KG

Poker SpA, Italian partner, won the Bronze Category. The DNA of Poker Spa is built mainly on their great experience reached in dealing with complex issues in ERP solutions, but now extended to include flexible CRM solutions in SugarCRM. Poker Spa was recognized as the Bronze Partner winner in part for its excellent work with Carclinic, an Italian auto repair provider.

“SugarCRM is made of the same ingredients we used in all our past realizations and that can be represented by a single saying: keep it simple and easy,” says Aldo Pierbattisti, member of Board of Directors of Poker Spa and CRM and OpenSource application Manager “Poker Spa operates in Italy and that means in quite a peculiar market. Cloud computing is at the beginning. Our realizations must aim at the complete satisfaction of what our costumers are requesting: a total integration between SugarCRM and the ERP they are using. SugarCRM places itself in the middle between the intranet area, where the most delicate administrative and productive processes take place, and the internet area, where needs and demands arise.”

About Insignio CRM GmbH

SugarCRM Gold Partner Insignio CRM corp. offers custom-made CRM-solutions to optimize business processes in marketing, sales and service. We design new customer- and value-oriented business processes as well as we offer technical realization and support.
Already four times Insignio leveraged customers to the treasured CRM best practice awards. In 2010 Insignio CRM has been awarded with the innovation IT award. Mirco and Jan Müller, CRM specialists and CEOs, are authors of the SugarCRM compendium. As a partner of “Sugar Open & Developer Program” Insignio is involved in conjoint development of new SugarCRM versions and brings in requirements from Germany and Europe.

About Provident

Provident CRM is a global consultancy specialising in SugarCRM development, support and hosting. We are one of Europe’s Leading SugarCRM partners and a member of the European SugarCRM Alliance (ESA). From our bases in Manchester, London & Dublin, we design, implement & deliver enterprise business solutions on time and within budget. Our Customers include the NHS, Quinn Insurance and BT.

About Poker Spa

Poker Spa was born in 1980 and has grown up in a strategic area, very active in North-Western Italy. As Hewlett Packard Partner, Poker developed a powerful ERP, suited to be used by medium-sized enterprises and built on HP3000 system. During the first half of the 90s, as a natural consequence of the ICT technology evolution, Poker entered into a long lasting partnership with Compuware and realized Quasar-X, a new ERP based on client/server technology. In the same period, it became Oracle ISV and adopted Oracle as standard database for all its applications. Quasar-X naturally evolved from a primary software based on functions to a base platform integrated with different process operating softwares and Poker drew up new partnerships with IBM/Cognos (Business Intelligence), AbleTech (DMS) and SugarCRM (CRM). New collaborations are being prepared with Micro Strategy for business intelligence applications on Mobile and with JasperSoft for the realisation of reports from the SugarCRM platform.

Poker software products are working on more than 100 servers in Italy and are used by more than 500 companies. The wide range of services provided goes from software developing to consulting on applications and systems, from network to database administration.

About SugarCRM

SugarCRM makes CRM Simple. As the world’s fastest growing customer relationship management (CRM) company, SugarCRM applications have been downloaded more than seven million times and currently serve over 700,000 end users in 80 languages. Over 7,000 customers have chosen SugarCRM’s On-Site and Cloud Computing services over proprietary alternatives. SugarCRM has been recognized for its customer success and product innovation by CRM Magazine, InfoWorld , Customer Interaction Solutions and Intelligent Enterprise. For more information, visit

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