The times have changed for traditional utility monopolies. Customers are not just meters at the end of a bill anymore; they demand better quality service, accessible information, and on-demand support. CRMs work to facilitate this change by engaging customers and improving their overall experience.
Here are the areas that CRM solutions are making an impact on in the utility sector today:
While many utility companies are investing in technology to improve operational efficiency and automate business processes, one of the most significant transformations is in the customer experience.