SugarCRM Named a 2016 IBM Beacon Award Winner for Outstanding Commerce Solution

IBM Beacon Awards Recognize Select Business Partners for Delivering Advanced IBM Solutions to Bring Clients into the Cognitive Era

SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with one of the most innovative, flexible and affordable CRM solutions on the market, announced today it has been named a winner of a 2016 IBM Beacon Award for Outstanding Commerce Solution. The SugarCRM and IBM Marketing Cloud solution, part of the IBM Commerce portfolio, helps break down silos between marketing, sales and service departments, and across digital and human touch points to provide an extraordinary customer experience.

Each year, this honor is awarded to a select number of IBM Business Partners who have delivered exceptional solutions to drive business value and transform the way clients and industries do business in the future. The 2016 awards recognize achievements across a wide range of solution areas, including IBM Watson, cloud and analytics that are helping to bring clients into the cognitive era.

“We’re honored to receive this award from IBM. It validates how important it is for organizations to gain insight and intelligence into customers across all stages of the buyer’s journey,” said Larry Augustin, CEO of SugarCRM. “In the cognitive era, many businesses around the world turn to SugarCRM to provide better, more informed, and more personalized interactions with each customer.”

The Beacon Awards are an integral part of IBM’s Business Partner recognition program. Announced at the IBM PartnerWorld Leadership Conference in Orlando, Florida, United States, the winners are selected by a panel of expert judges consisting of IBM executives, industry analysts and members of the press. IBM’s Beacon Awards recognize business partners who have demonstrated business excellence in delivering IBM-based solutions to clients around the world to drive transformation and business growth. This year’s awards recognized business partner achievements across 24 award categories.

“To keep up with the emerging cognitive era, IBM Business Partners must deliver innovative solutions that unlock the value of data for customers in a whole new way,” said Marc Dupaquier, general manager, IBM Global Business Partners. “As a Beacon Award winner, SugarCRM embodies this ideal, consistently presenting clients with new ways of solving problems and transforming their industries with IBM solutions.”

A little bit about Provident CRM

Provident CRM is a global CRM consultancy specialising in Sugar, business process improvement tools and systems integrations. We are among the top SugarCRM Partners worldwide holding the coveted Elite Partner status.

With offices across the UK and Ireland we have shared our experience and knowledge with organisations in both the public and private sectors. Partnering with our Customers, we focus on delivering value, sustainability, efficiencies and productivity.

We have already helped hundreds of organisations to deploy Sugar, assisting in change management and user adoption. We are looking forward to partnering with you, discussing your implementation and helping to realise your vision for unparalleled customer experience.