SugarCRM Announces its 2017 Class of Elite Partners

CUPERTINO, CA – March 15, 2017 – SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable CRM solution on the market, announced today that 18 of its worldwide channel partners have achieved Elite Partner status for 2017. Elite status is determined by meeting product competency requirements, joint sales execution and …

Customer Experience in 2017

Well, 2016 will be a tough act to follow. With all the twists and turns of a Hollywood blockbuster, it was a year no-one is going to forget in a hurry. But let’s not dwell on the past. At this time of year it’s de rigueur to roll out the dusty crystal ball and predict what the coming weeks and …

Building Solid Relationships with Customers (Part 1)

By 2020, customer experience will outweigh the importance of price and product. Are you investing enough in building relationship with a customer? This is the first in a new blog series on the role of customer relationships and how Relationship Analytics can improve your key sales and business metrics. There is a common notion that once you have developed a …

Six CRM Predictions for 2017

Yet another set of CRM predictions… It is that time of year, where every analyst, “thought leader” and blogger starts pumping out their top predictions for the coming year. Usually, these are safe, boring add-ons to perennial topics of discussion and/or an exercise in buzzword bingo. But I do believe that this year, we are actually going to see the …

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Sunday Business Post Article December 2016

Most people we speak to fall into two groups,” said Gary Cullen, sales and marketing manager at Provident CRM. “The first aren’t aware really of what CRM can do for them. They tend to make decisions based on price, and opt for products which fit right now but might not allow the business to grow later.” According to Daniel Heck, …

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Understanding the Customer Journey

First things first we need to understand what we mean by ‘The Customer Journey’ so here is the definition; Instead of looking at just a part of a transaction or experience, the Customer Journey documents the full experience of being a customer. The crucial element of this methodology is looking at the customers purchasing cycle from the customer’s perspective and …

SugarCRM Wins Again at the IT-Awards

SugarCRM, the company that enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable CRM solution on the market, today announced that the company is once again among the winners of the German IT-Awards 2016 of the Vogel IT-Medien which were presented last Thursday in Augsburg. The German SugarCRM team received the prestigious award in Gold …

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SugarCRM Named on the Constellation ShortListTM Sales Force Automation

SugarCRM Inc.today announced it was named to the Constellation ShortList™ for sales force automation. With 52 percent of the Fortune 500 turning over since 2000, success requires a rethink around the core mission and business model of an organization. The companies included on the Constellation ShortList provide the key functionality and requirements for early adopters pursuing digital transformation initiatives. Different …

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LinkedIn Launches CRM Partner Program

The Sales Navigator team has always realized that integration with the applications salespeople use every day — email and CRM — is critical. We began our CRM integration journey by allowing Sales Navigator lead and account data to be displayed inside the CRM — first Salesforce, and then Microsoft Dynamics. We deepened our integration earlier this year by automatically syncing …

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Virgin Mobile USA Partners with SugarCRM as It Revamps Its Mobile Strategy

SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable CRM solution on the market, announced today that Virgin Mobile USA has selected SugarCRM to better service customers with a modern, digital engagement strategy as part of the brand’s coming evolution. In deciding on a new platform, Virgin Mobile USA conducted …