To what extent are companies able to reduce customer abandonment when the customer experience does not match expectations?
The average customer churn rate is equal to 32% globally, with most sales and marketing leaders believing that customers are leaving because they lack relevant communication from business providers.
To achieve their goals, companies need to focus more on customers and leverage technologies such as CRM to optimise and personalise engagement throughout the entire customer journey.
The 2022 CRM Impact Report provides insights from 1,600 leaders in sales and marketing around the world on how CRM can transform customer abandonment into long-term retention.
Download the report now and see the path to the future!
