The Marketing Manager Playbook: Resources for Data-driven Marketers

Provident CRM The Marketing Manager Playbook

What's behind your marketing strategy – gut instinct or information? 

Experts agree that data will define the future of marketing. So while a good marketer must still have creative vision, they must also be an adept analyst. 

It can be difficult to become data-driven overnight; there are many moving parts that you must begin to track and evaluate in order to become more strategic in your marketing. 

The Marketing Manager Playbook: Resources for Data-driven Marketers is designed to walk you through these steps and put information at the heart of your marketing strategy. 

This free eBook includes:

  • How to evaluate your existing data
  • How to analyse your data 
  • Turning your data into actionable insights
  • Strategising with your customers in mind
  • Setting the right goals
  • Monitoring your data
  • Templates, cheat sheets, and downloads for your resource
  • And more!

Download the free eBook now!