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SugarCRM Picks Up Four CRM Market Awards for its Industry Leadership

PRESS RELEASE

CRM Magazine Names SugarCRM a ‘Leader” in Four Categories: Enterprise CRM, Midmarket CRM, Small-Business CRM and Sales Force Automation

CUPERTINO, Calif.– August 4, 2016 – SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable CRM solution on the market, announced today that it continues to gain industry recognition for its Sugar platform and CRM vision, this time with industry awards from CRM Magazine, part of DestinationCRM.com. SugarCRM was named a “leader” four categories: “Enterprise CRM Suite,” “Midmarket CRM Suite,” “Small-Business CRM Suite,” and “Sales Force Automation.”

“The CRM industry is undergoing a transformation as organizations look beyond traditional CRM to adopt more forward-thinking, modern CRM platforms. Modern CRM forms the backbone of a digital, customer-first business strategy,” said Larry Augustin, CEO, SugarCRM. “As CRM Magazine has noted, SugarCRM is a leader within this transition, and is proud to be an independent, alternative choice for change agents who are tired of accepting the status quo.”

Recently, SugarCRM has closed a record number of large enterprise deals, introduced ”informative CRM” product features and announced its new Sugar Intelligence Service — the next step in the evolution of CRM.

The panel of judges for the CRM Market Awards includes leading analysts in the CRM industry, consultants and thought leaders. The awards recognize key players in the fast-growing CRM space that are best responding to the needs of their customers. The overall award rating is based on a composite score of the company’s revenue and analyst ratings for depth of functionality, deployment costs, customer satisfaction and company direction.

A complete listing of the 2016 CRM Market Awards winners can be found in the August 2016 issue of CRM Magazine.

ABOUT SUGARCRM

SugarCRM enables businesses to create extraordinary customer relationships with the most innovative, flexible and affordable CRM solution on the market. Unlike traditional CRM solutions that focus primarily on management and reporting, Sugar empowers the individual, coordinating the actions of customer-facing employees and equipping them with the right information at the right time to transform the customer experience. Sugar pricing is simple and affordable, so it can deploy it to all customer-facing employees, and know what it’s going to cost. Recognized by leading industry analysts as a CRM visionary and innovator, Sugar is used by more than 1.5 million individuals in over 120 countries. To learn more visit SugarCRM or follow @SugarCRM.

(PARTIALLY SOURCED FROM: WWW.SUGARCRM.COM)

A little bit about Provident CRM

Provident CRM is a global CRM consultancy specialising in Sugar, business process improvement tools and systems integrations. We are among the top SugarCRM Partners worldwide holding the coveted Elite Partner status.

With offices across the UK and Ireland we have shared our experience and knowledge with organisations in both the public and private sectors. Partnering with our Customers, we focus on delivering value, sustainability, efficiencies and productivity.

We have already helped hundreds of organisations to deploy Sugar, assisting in change management and user adoption. We are looking forward to partnering with you, discussing your implementation and helping to realise your vision for unparalleled customer experience.


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